Traditionally, retail stores dealing with simple product categories or similar assortments were given the same planograms. However, these planograms failed to show variation in actual sales from store to store and the facings of each item are largely influenced by the average unit rate of sale. Generic planograms are created based on the assumption that the demands of each store are the same. This one size fits all approach can cause problems at store levels, resulting in improper execution of m

Read More